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Uncover the recipients of Coursera’s 2025 Customer Awards, honoring entities that are spearheading innovation and educational excellence across the globe.
Thirteen years prior, Coursera commenced with a basic yet groundbreaking concept: that transformative learning should be made available at scale. As we celebrate our 13th anniversary, this notion has matured into a worldwide phenomenon—where learning alters industries, reshapes careers, and creates tangible effects on a scale once thought unattainable.
The statistics narrate an extraordinary account: 183 million learners globally, governments restructuring national educational strategies, companies generating millions in business value, and universities redefining what it entails to equip students for the economy of the future. Beneath these figures lies a pivotal alteration in how the world perceives learning, skills, and human capabilities.
During our 13th annual Coursera Conference in Las Vegas on September 9th, 2025, we acknowledged the maturation of a movement. Our Outstanding Achievement Awards highlight organizations and leaders who have advanced beyond mere experimentation to realize transformational effects, demonstrating that digital learning propels success across all sectors.
From a multitude of nominations worldwide, our internal panel assessed submissions on various criteria including impact, innovation, engagement, values, and community contributions. The chosen recipients exemplify how education can enhance national competitiveness, corporate transformation, and individual empowerment.
Now, let’s introduce our 2025 global award recipients and finalists.
AI Innovation Award
This accolade acknowledges organizations that have harnessed AI to improve their educational offerings or are successfully fostering the acquisition of AI skills.
Global Winner: Maxis
Maxis has risen as a regional frontrunner in AI integration, launching Coursera’s GenAI Academy on its very first day of introduction. Their extensive AI educational strategy illustrates holistic innovation in GenAI-driven learning, achieving a 90% completion rate for AI courses.
Maxis’s pioneering method involves tailored learning pathways utilizing Course Builder, interactive AI awareness initiatives, and Credly badging—serving as a prime example of how innovation can yield measurable transformation on a grand scale.
Global Finalist: FPT University
Engagement Excellence Award
This accolade honors institutions that have exhibited exceptional engagement of learners and innovative program implementation.
Global Winner: Estée Lauder
Through their “Grow Your Skills” initiative, Estée Lauder has empowered employees globally to navigate personalized learning paths that align with business objectives. Their broadly scaled program has achieved remarkable engagement metrics, boasting 96% utilization and over 7,000 logged learning hours across all skill tiers.
Their multi-channel engagement strategy incorporates curated SkillSets, dashboards, automated reminders, and success stories, all harmonized within performance evaluations and career advancement frameworks—establishing a model for sustained learning excellence.
Global Finalist: Interbank
Maximizing Impact Award
This accolade recognizes organizations that have utilized Coursera’s resources to generate significant, expansive impact.
Global Winner: Universidad Peruana de Ciencias Aplicadas (UPC)
UPC has developed one of Latin America’s most extensive digital learning ecosystems, placing Coursera at the core of their academic initiatives. Their achievements in broadening access and boosting employability are impressive, with over 540,000 certificates awarded, 700,000 credits garnered, and an 85% employment rate for graduates.
UPC’s inventive application of AI Grading, Coursera Coach, translation capabilities, and self-paced pathways illustrate how personalized learning can foster both academic distinction and career readiness on a large scale.
Global Finalist: PwC India
Talent Transformation Award
This accolade honors an enterprise client that has most effectively utilized Coursera to equip its personnel with new skills and boost productivity.
Global Winner: Aptiv
Aptiv has revolutionized how 23,000 employees worldwide learn and develop through the Enhanced Aptiv Academy, powered by Coursera. Their comprehensive strategy for talent development has yielded outstanding results with over 15,000 active users, 140,000 learning hours, and evidenced greater internal mobility and decreased turnover.
Through personalized learning pathways, multilingual assistance, custom Course Builder materials, designated study time, and thorough support structures including weekly office hours, Aptiv has constructed a workforce ready to excel in their field.
Global Finalist: Ernst & Young
Learning Hero Award
This special distinction recognizes an individual who has shown considerable dedication to cultivating a learning-friendly atmosphere.
Global Winner: Minister Sayasat Nurbek, Ministry of Science and Higher Education, Kazakhstan
Under Minister Nurbek’s visionary guidance, Kazakhstan has devised an ambitious national framework to modernize its higher education system. This initiative embodies the use of education as a catalyst for national evolution:
- 95 universities engaged nationwide
- Over 129,000 learners have achieved nearly 250,000 certificates
- Nationwide faculty trained on Coursera resources and methodologies
- Inclusive outreach to rural and underserved populations via localized content
Minister Nurbek’s program promotes inclusive, career-relevant education at scale while embedding lifelong learning into a broader national skills movement, truly exemplifying what it means to be a Learning Hero.
Global Finalist: Ministry of Digital Technologies in partnership with IT Education Association for Uzbekistan
Rising Star Award
This accolade celebrates a customer who has recently adopted Coursera and showcased impressive early achievements, recognizing organizations that exhibit strong adoption, high learner participation, and clear signs of enduring transformation.
Global Winner: Universitas Pembangunan Jaya (UPJ)
Merely six months following the integration of Coursera into its undergraduate program, UPJ has achieved rapid and significant impact. Students are already using Coursera certificates for employment applications and internships. Concurrently, faculty are utilizing Course Builder tools to rethink teaching for a digital-first landscape.
UPJ’s dedication to student advancement, especially for those facing obstacles to studying abroad, illustrates how promptly transformative education can take root when paired with a clear vision and robust institutional backing.
Global Finalist: The Texas A&M University System
To the 183 million learners comprising our global community, to the organizations that have prioritized education strategically, and to the leaders who advocate for education as a tool for advancement: you are shaping the future, one skill at a time.
We appreciate your contributions in making Coursera a transformative movement. Here’s to the next chapter of human potential, fueled by the powerful influence of education.
Join CEO Greg Hart as he discusses how Coursera is harnessing AI to provide scalable learning experiences and assist institutions in crafting accessible, skills-first pathways for learners globally. Access the on-demand keynote
The post Announcing Coursera’s 2025 Customer Awards for Outstanding Achievement appeared first on Coursera Blog.
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